A few brands are negatively affected in this piece, the Celtics, Pruitt's and Marbury's. Now, it makes sense why the first two have some PR clean up to do. But, how did Marbury's get caught up in it? The obvious....his brand has issues of its own. Connecting his brand to the Celtics' brand doesn't help him, at least initially, as much as it might hurt theirs...at least initially. But, the jury is still out.
As for Pruitt. Why wasn't someone driving for him? If he is from the area, I know he had friends who could have and should have taken the wheel. Your circle needs to consist of responsible folks who have your back, especially since you have a "celebrity" status to maintain and a responsibility of representing the Celtics. Come on already!
Source: YAHOO! Sports
Thu Feb 26, 2009 11:15 am EST
Report: Celtics guard Gabe Pruitt arrested for DUI
By J.E. Skeets
Boston Celtics guard Gabe Pruitt (pictured right, driving to the net, sober) was arrested Thursday morning in California on suspicion of operating a car under the influence, according to that pesky little website TMZ.com.
Pruitt was pulled over around 3:15 AM in the Hollywood area. Sources tell TMZ Pruitt failed a field sobriety test and had a blood alcohol level well over the legal limit.
He was taken to a local jail and booked on suspicion of driving under the influence. His bail was $5,000.
The 22-year-old Pruitt scored three points in five minutes of the Celtics' 93-91 loss to the Clippers before (apparently) hitting the bottle with friends. He is from the Los Angeles area and played college ball at the University of Southern California.
So to recap: Stephon Marbury says he'll sign the vet's minimum with Boston, Paul Pierce dislocates his thumb, twice, the Celtics lose to one of the worst teams in the league and their back-up guard gets busted for a DUI — all in the span of, what, 24, 48 hours?
Marbury is incredible. He's like the anti-rabbit's foot.
Report: Celtics guard Gabe Pruitt arrested for DUI - Ball Don't Lie - NBA - Yahoo! Sports